'The real taste of Japan' – UK Print campaign to take away the fear of attempting authentic Japanese cooking at home

Social ad to promote Heinz's preservative-free ketchup range in the U.S., Europe and China

European Launch on TVC and Social

Digital, social and experiential launch campaign in Latin America, celebrating authentic people and an authentic beer

Fly-poster teasers in Buenos Aires

'As I Am' launch around the country, in bars, pubs and POS

We ask characters from various cool cities to tells us a bit about themselves, what they like to do when they go out where they live, and what ultimately makes them 'as they are

The things they love are also brought together in an 'As I Am' city guide

Photo booths and Polaroids to encourage drinkers to take selfies and share them with us. Images shared on our 'As I Am' social platforms are displayed on digital walls in bars and pubs and on DOOH

Customers and shoppers can personalise a 4-pack right where they are. In major POS 3D printers create mini sculptures of people's heads that act as limited edition collectable bottle tops

McDonald's UK Breakfast OOH and Press, European McCafe print, SaverMenu and Twisty Fries/The Incredibles sponsorship TVC

Campaign for an organic infant fruit puree range

One-off print ad for the England v Australia Cricket World Cup match

European Print

Launch for a probiotic drink in Singapore

Campaign to encourage restaurants to use more premium-priced KraftHeinz sauces not just front of house but also in the kitchen when cooking instead of cheaper no-brand alternatives

Social, TikTok and experiential activations with Ian Wright for the FIFA World Cup, asking the public to 'Sing Up For England'

With some help from ian Wright, we asked the great British public to show their support for the England squad on TikTok by singing for them in any place they could think of – from the Tube and libraries to supermarkets and schools. The videos with the most participants can win a prize, like tickets to matches or a bar tap

We also actively asked people to sing in supermarkets, encouraged by Ian Wright on the tannoy

DOOH and social campaign for a range of offers during the FIFA Football World Cup. From beer, crisps and burgers ...

... to champagne – in case England win

A print campaign for Nutri-Grain Minis that got bought, then killed, then bought and killed again, and a Nutri-Grain TV ad that survived

European TVC