Launch campaign for a probiotic drink in Singapore

Global unbranded HCP print for Pulmonary Fibrosis Awareness

Integrated U.S. & UK launch campaign for the new YourGoodSkin product range, which improves the skin within a 28 day period, making it visibly healthier and more radiant looking. This campaign is about this skin rehabilitation process. It features 28 real women who tell us unedited stories of their 28 day YourGoodSkin challenge

Digital interactive OOH showing a user's day-to-day journey using YourGoodSkin products

An app that guides women through their 28 days, with tools like a skin scanner that gives day to day updates on their progress and supports them with information, and a live chat feature to connect them to women who already have successfully finished their 28 days

In the news and social media

POS

'Don't Lose A Day' – Daily TV and social films during the cold & flu season

Qatar cancer awareness campaign – In Qatar, like in many Middle Eastern countries, cancer is a big taboo. No one talks about it and everyone suffers in silence as they see it as the Will of God. But change is happening and this campaign celebrates the Qatari people who have or are making a successful stand against cancer and breaking the social taboo. The campaign was led by Her Highness Sheikha al-Mayassa Hamad bin Khalifa al-Thani

Interactive Social Listening Installation by Olafur Eliasson. Design based on the Qatari national flower

Badge for the 'Hero' movement, a book to celebrate the neroes and an app to coach the new Qatari heroes, by giving them tips and advice though a live chat option

Global branded HCP HL awareness campaign

Awareness campaign for Post-Menopausal Osteoporosis, which is a silent but one of the biggest killers amongst women, especially in Asia. In partnership with designers such as Seun Mo Park and Yohji Yamamoto we created a fully integrated campaign called #Unbreakable – featuring stunning metal mash art

Campaign for NovoFine, the World's thinnest needle in daily diabetes treatment

Campaign for NovoPen, which makes diabetic treatment less intrusive and patient feel less like diabetics

'Show Up' UK Print

Sosticlestat – Global HCP campaign for a kids epilepsy treatment

German campaign for Sosticlestat epilepsy treatment

An experiential/ambient campaign to make people aware of the disease and the fact that early diagnosis has very high chance of treatment success

Global Tissue Factor campaign to HCPs

Diabetes launch campaign for HCPs in China

'Don't suffer in silence' campaign for Menopause awareness and encouragement of dialogue among women

Facebook Live Event – We open up the menopause dialogue between older and younger generations, not only between women but also between men and couples

Social post

nAMD awareness campaign for HCPs

'Johnson & Johnson & You' brand campaign for OTC drugs, aimed at HCPs (selection of work from the pitch that won the European business)

UK Vox Pops TVC